Thank you for considering Yaag as the marketing keynote speaker at your conference/ business or institution.
Does this sound like you?
I’m seeking a marketing speaker who will be willing to go out of their regular scripts and specifically speak to the pain points of my audience.
I’m looking for someone who knows startups first hand, and also has a good amount of enterprise experience.
A marketer who will not only inspire – but also offer clear takeaways, insights and examples. One who doesn’t deliver a one-way monologue but is willing to build genuine 1:1 relationship with my audience.
And finally, one that believes in building long term relationships with long term people. If this is your search – then you probably have reached the right place.
Who is Yaag?
Yaagneshwaran Ganesh is an award-winning marketer, an author, podcaster and a TEDx speaker.
Yaag is recognized by The World Marketing Congress as one of the Marketing Mavericks, in association with the World Federation of Marketing Professionals. He is the Director of Marketing at Avoma. He enjoys helping early stage martech startups with their content, more specially in building their narrative and category. He plays an active role in the Google for Startups initiative called ‘The Startup Weekend.’
He is among the top 100 global martech influencers. He is also a best-selling author of 8 books.
Yaag is also the host of The ABM Conversations Podcast. It features some of the hegemons in marketing, such as Seth Godin, Guy Kawasaki, Rand Fishkin, David Cancel, Jason Barnard, Jon Miller, Stephanie Cox, and several other change-makers of the business world.
He speaks at international business forums such as TEDx, Performance Marketing Moscow, Chamber of Commerce Netherlands, The World Marketing Congress, and academic institutions such as the IITs, Saxion University of Applied Sciences and more.
Yaag loves marketing, martech and startups. In his 10+ years of experience as a marketer, startup consultant and martech enthusiast, he has spoken in 6 countries on topics related to customer acquisition, account based marketing, brand building using LinkedIn, content marketing and more.
What are some of the topics that Yaag speaks about at conferences and workshops?
Some of the recent topics he’s often requested to speak on are shared below.He’s also flexible to speak on topics outside of the ones shared here as long as they fall into the realm of martech, marketing and startups.
Marketing/Martech
- Marketing in the gig economy
- How marketers are caught between personalization and privacy
- The role of martech in customer acquisition and retention
- Influence of technology in marketing
- Marketing is changing, are you flexible enough?
- Martech landscape and where are we headed?
Startups
- Why is a startup marketer different?
- Scale is important, but PM-fit first
- Getting your first customer
Yaag believes – in today’s world, no one can hold back information, because everything is one search away. He believes in sharing, and also learning by interacting with his audience. Want Yaag for your event? Please contact us using our contact form, and we will get in touch with you.
Here are some formats that Yaag likes to work on. It’s best to have a conversation with him or fill up the form to discuss further customizations.
Keynotes
Keynote is a format that is often requested for, in conferences. Typically this format is a one-to-many presentation of an idea, concept or theme with the aim of inspiring an audience. Yaag believes that a keynote is not a format to sell himself, his products or services. This format is usually an event opener, and the purpose is to get the ball rolling and set up the momentum for your event. Yaag’s keynotes range from 15 mins to 90 mins. (more on our FAQ section).
Workshops
Workshop is a format, where Yaag delves deep on a specific topic. Also this is a format where the participation of the audience is more – typically with roundtables, break out sessions, activities, and more. The organizer typically discusses the workshop topic with Yaag in advance. Also Yaag prefers to understand the audience profile as early as possible to ensure relevance. Yaag’s workshops vary from 3 hours to full-day.
Panel discussions
Panel discussions are specific formats used in meetings, conventions and conferences, where the discussion is typically facilitated by a moderator. Yaag has the experience of playing both the moderator as well as a panelist, and believes a panel session shouldn’t be more than 90 minutes.
Podcasts
Yaag has his own podcast called “The ABM Conversations Podcast” and also enjoys conversing with podcasters in the domain of marketing and startups.