Posts by
Manish Nepal
Why super consumers are the next marketing frontier: Eddie Yoon
• 9 min read
There is something irrational about brand loyalists. Chicago Cubs have some of the most loyal fan following in the world—currently...Read more
Rory Sutherland: Marketing based on behavioral economics
• 24 min read
Every mid-career marketer I know is constantly looking for ways to upgrade themselves by reading books, talking to people smarter...Read more
Seth Godin: Making sense of the modern marketing world
• 8 min read
When you take out all the external trappings from modern marketing, it boils down to two basic things—understanding human psychology...Read more
How to start a startup: Building a product company with a difference
• 10 min read
Building a startup is like raising a kid. Some parents—the startup founders—do an excellent job of setting their startup up...Read more
Here’s how to achieve product market fit as a lean startup
• 9 min read
Product market fit is all the rage among the startup circles—and deservedly so. Personally, I think it’s as mythical as...Read more
Sales-led, product-led, founder-led, and marketing-led: The 4 major growth strategies and what’s best for your business
• 9 min read
If you apply the first principle thinking to all types of marketing in practice today, you can deduce all of...Read more
Dark patterns are the reason why you head into manipulative marketing traps
• 8 min read
Inspiring Instagrammers. Avant-garde political discourse. Dozens of free articles everyday on how to hack your life. The internet is full...Read more
Google’s decline, and trends indicating the future of marketing
• 7 min read
Predicting the future is oftentimes a foolhardy thing to do. If you were old enough to understand the internet in...Read more
Do you have what it takes to be a freelance marketing professional? Let’s find out
• 14 min read
I jumped into the world of freelance marketing purely by chance. Actually, I didn’t even choose it. I was pushed...Read more
Using LinkedIn for Growth – how LinkedIn can be a significant part of your growth strategy
• 11 min read
Last year, I made a post on LinkedIn about how LinkedIn is like the elephant in the story of the...Read more